WORKOTHER STUFFMATT WESTON RULESCONTACT MOI

matt_weston

OVERSTOCK

Overstock.com were facing an identity crisis - people were assuming they just sold overstock items when really they sell quality products for the home.

 

THE IDEA

Getting judged on your name sucks.
I created scenarios where other people were getting judged on their names.

 

I had fun coming up with ridiculous names like Cynthia McFaceCheese and Jeramiah Pillockwaffle.

 

Then, as this was a freelance job, I sent all my scripts off, and hoped some would get made. They did.

 

 

 

 

 

My name is Matt Weston and I am an integrated advertising copywriter. I have worked at DRAFT FCB, M&C Saatchi, SOAP Creative and BBDO in digital, tv, radio, outdoor and retail advertising. I also have experience in web design and digital strategy. I love to write funny scripts, radio and cartoons. I have worked in both Sydney, Paris, Los Angeles and London. Email me at matt@westoncreative.net
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